Karl Ghian Mercado

KARL GHIAN MERCADO

AI Direct Response Video Editor / Director

Stop the Scroll. Start the Story.

The first 3 seconds capture attention. The next ones make it worth watching.

I transform ideas into AI-powered videos through scroll-stopping hooks, cinematic visuals, and strategic editing. Every frame is designed to tell a story and keep audiences watching.

AI Video Generation Hook-First Editing Visual Storytelling ComfyUI Workflows
Watch My Hooks Let's Collaborate

HOOK LAB

32 scroll-stopping video hooks across health and direct-to-consumer creative styles. Explore the first seconds that spark curiosity.

Gut healthPaper cutout
Lower back painCrochet / yarn
Heart · cholesterolMedical render
Senior dog jointsPixar 3D
Heel painTilt-shift miniature
Bone & joint3D skeleton
Swollen legsClaymation
Any DTC · fake-negativePOV homemade
Muscle pain · statinsPixar mechanism
Knee pain · men 50+3D medical
Back painFashion doll
MenopauseAnime
Lower backPOV homemade
Leg crampsPOV homemade
ImmunityNews street interview
DiabetesCinematic macro
Liver detoxPixar 3D
Brain fogMedical render
MigrainePOV homemade
Nerve painPixar 3D
BloatingPOV homemade
BloatingUGC mirror selfie
BloatingUGC kitchen
High blood pressureDocumentary
SleepCinematic
SleepNight-cam footage
Nerve painPOV homemade
Kidney healthPixar 3D
Swollen legs3D cutaway
Nerve pain3D medical
Knee painNurse selfie
SupplementsPOV homemade
1–4 of 32 hooks

Need hooks like these for your next campaign? Let's collaborate on your creative.

SELECTED WORK

AI-powered video productions blending cinematic storytelling, creative direction, and smart editing. Crafted to capture attention and make every second count.

01 / AI COMMERCIAL

Flexora Ads

AI Product Showcase

02 / AI COMMERCIAL

Velare Ads

AI Animated Commercial

03 / AI COMMERCIAL

Flexora Ads

AI Product Showcase

WHAT I DO

From the first frame to the final cut, I create AI-powered videos that capture attention and inspire action.

01 / HOOK

HOOK
ENGINEERING

The first three seconds matter. I create attention-grabbing openings that interrupt the scroll, spark curiosity, and give viewers a reason to keep watching.

  • Pattern Interrupts
  • Hook Variations
  • Retention Editing
02 / PRODUCTION

AI-POWERED
PRODUCTION

Transforming creative concepts into cinematic AI-generated visuals. From product showcases and animated scenes to custom AI workflows, I bring ideas to life without traditional production limits.

  • AI Video Generation
  • Visual Storytelling
  • ComfyUI Workflows
03 / EDIT

EDIT FOR
CONVERSION

More than just polished visuals. I combine strategic pacing, compelling captions, sound design, and storytelling to create direct-response videos that guide viewers toward action.

  • UGC & VSL
  • Captions & SFX
  • Meta & TikTok Ads

THE STACK

Tools serve the vision. Creativity drives the results.

  • Premiere Pro
  • After Effects
  • DaVinci Resolve
  • Kling
  • Veo
  • Nano Banana
  • Runway
  • ElevenLabs
  • Suno
  • Topaz
  • Figma
  • Meta Ads Library

AI helps me create what traditional production can't always capture. But the real impact comes from the edit — every frame, transition, and creative decision is designed to hold attention and bring the story to life.

LET'S CREATE SOMETHING TOGETHER

LET'S MAKE SOMETHING REMARKABLE.

Every great project begins with an idea. Whether you have a clear vision or are just exploring possibilities, I'd love to hear yours. Let's bring it to life through captivating visuals, thoughtful storytelling, and creative videos worth watching.

LET'S START A CONVERSATION kgcm28@gmail.com Book a 30-Min Call

Prefer another email app? Email me here

WHAT WE CAN CREATE TOGETHER

01

Scroll-stopping hooks that make a memorable first impression.

02

Creative AI-generated visuals that bring your ideas to life.

03

Thoughtful editing and storytelling that keep your audience engaged.

04

A collaborative creative process shaped around your goals and vision.

No idea is too small to start a conversation. Let's explore what's possible.